Eastman Launches Sustainable Naia™ Renew

Eastman Launches Sustainable Naia™ Renew

Eastman, the producer of sustainably-sourced Naia™ cellulosic fiber, is introducing its new Naia™ Renew portfolio | #Naia™ Renew portfolio: |, sourced from 60% wood pulp and 40% recycled waste plastics.
———————-
Traceable and Circular
———————-
Naia™ Renew cellulosic fiber | Learn more on Commonshare | is traceable with certified biodegradability that captures the value of difficult-to-recycle materials | Learn more on Commonshare | that would otherwise be destined for landfills. It can be produced at scale for the purpose of delivering sustainable outcomes.
As Ruth Farrell, global marketing director of textiles for Eastman, explains, “Naia™ Renew enables a circular economy for the fashion industry and helps brands meet their eco-conscious goals.”
Farrell says that the company is transforming “what a fabric can be and do to meet the sustainability demands of our customers and to create a world where brands and consumers can be in fashion without compromising on quality and performance.”
—————-
Clear Advantages
—————-
Naia™ Renew is available as both a filament yarn and a staple fiber, and it offers clear advantages over other materials. The filament has a silky hand, rich luster, and fluid drape, optimal for creating fashionable womenswear garments | Learn more on Commonshare |. The staple fiber is inherently soft and quick drying, with reduced pilling properties, meaning it is ideal for everyday casual wear.
Naia™ Renew is fully circular | Learn more on Commonshare |: it is produced with a low carbon footprint in a closed-loop process in which solvents are safely recycled back into the system for reuse.
The fiber itself is made from wood pulp sourced from certified forests, and the recycled plastics feedstock is generated view Eastman’s patented carbon renewal technology (CRT).
CRT is an integrated, molecular recycling technology that breaks down waste plastics, including post-consumer carpet fiber and plastic packaging materials into basic molecular building blocks in order to facilitate the creation of new products, such as fibers – meaning it is a circular solution that creates value from waste.
Lexicon:
Naia™ Renew portfolio | https://www.prnewswire.com/news-releases/eastman-makes-the-promise-of-sustainability-a-reality-with-naia-renew-301139385.html |: Naia™ is actively collaborating across the value chain for Naia™ Renew and will have announcements regarding brand partnerships soon. (source from prnewswire website)

Leave a Reply

Your email address will not be published. Required fields are marked *